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Archive for the ‘Books’ Category

The Tipping Point

Posted in Books, Word of Mouth, social networking on August 24, 2007 | Leave a Comment »

Just bought a book called The Tipping Point by Malcolm Gladwell. Heard about this book a while ago and was recommended by many.
Have come across one important statement that is relevant to my job: MUST GET A MESSAGE THAT STUCK TO THE AUDIENCE’ MIND.
Like Kylie Minogue’s song: Can’t Get You Out Of My Head…..
Will be [...]

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